Every year around this time, inboxes start filling with the same familiar phrase: “Let’s circle back after the holidays.”
It’s practically a seasonal greeting in the financial world. But while everyone else is tabling big ideas until January, savvy ETF innovators know a little secret: Circle Back Season is the perfect time to get ahead.
If launching an ETF is on your 2026 wish list, now is exactly when you should be locking in your spot on ETC’s schedule because once the new year hits, the race is on.
ETF Launches Are Heating Up
The ETF market continues to accelerate, and momentum is building fast heading into the new year. After several strong months of product innovation, issuer activity, and inflows into thematic and active strategies, the industry is gearing up for an even busier 2026. New ideas are hitting the table, firms are exploring creative strategies, and investor appetite for differentiated products has rarely been stronger.
That means one thing: ETF launches aren’t slowing down and ETC’s pipeline is filling up.
At Exchange Traded Concepts, we are already seeing a surge of interest from advisors, asset managers, entrepreneurs, family offices and institutions looking to bring new ETF concepts to market. Whether it’s an actively managed approach, a niche thematic idea, a factor strategy, or a unique index methodology, issuers are lining up.
Why Starting Now Matters
Here’s the part most first-time issuers underestimate: launching an ETF is a process. A smooth, timely launch doesn’t begin in January; it begins now.
Starting the conversation in Q4 ensures you’ll:
Circle back later? That’s how you end up launching later than you would like.
Lean on ETC’s Experience
At ETC, we’ve helped launch all kinds of ETFs. If the SEC will allow it, we can launch it. Our team has guided over 175 funds through the process from the first “What if we created a fund that…” conversation, to ringing the opening bell.
We know the steps, the timelines, the pitfalls, and the shortcuts. More importantly, we know how to turn a good idea into a successful launch. When you start early and partner with an experienced team that leans into customer service, the entire process feels easier, lighter, and far more strategic.
Make Circle Back Season Work for You
This is the moment when the financial industry pauses but your opportunity shouldn’t. If you want to launch in early 2026, don’t wait for January.
Circle back season? Sure.
But this year, let’s circle back with purpose.
Reach out today and claim your spot. Contact us >>
Exchange Traded Concepts, LLC (“ETC”) is an SEC Registered Investment Adviser. ETC presently offers two lines of business, the first being the provision of white-label ETF services, that include investment advisory and administrative platform services, and the second is offering its portfolio management services on a stand-alone basis to other advisers managing funds that have a need for a specialized trading sub-adviser familiar with and skilled in trading on behalf of an ETF and other investment vehicles. ETC provides the trust, board, and decades of experience to offer asset managers (hedge, SMAs, mutual) and others an efficient, cost-effective means to leverage the benefits of the ETF wrapper. ETC’s Form ADV can be found here https://adviserinfo.sec.gov/firm/summary/151197