Every year around this time, inboxes start filling with the same familiar phrase: “Let’s circle back after the holidays.”
It’s practically a seasonal greeting in the financial world. But while everyone else is tabling big ideas until January, savvy ETF innovators know a little secret: Circle Back Season is the perfect time to get ahead.
If launching an ETF is on your 2026 wish list, now is exactly when you should be locking in your spot on ETC’s schedule because once the new year hits, the race is on.
ETF Launches Are Heating Up
The ETF market continues to accelerate, and momentum is building fast heading into the new year. After several strong months of product innovation, issuer activity, and inflows into thematic and active strategies, the industry is gearing up for an even busier 2026. New ideas are hitting the table, firms are exploring creative strategies, and investor appetite for differentiated products has rarely been stronger.
That means one thing: ETF launches aren’t slowing down and ETC’s pipeline is filling up.
At Exchange Traded Concepts, we are already seeing a surge of interest from advisors, asset managers, entrepreneurs, family offices and institutions looking to bring new ETF concepts to market. Whether it’s an actively managed approach, a niche thematic idea, a factor strategy, or a unique index methodology, issuers are lining up.
Why Starting Now Matters
Here’s the part most first-time issuers underestimate: launching an ETF is a process. A smooth, timely launch doesn’t begin in January; it begins now.
Starting the conversation in Q4 ensures you’ll:
- Reserve your place in ETC’s production calendar.
- Go into the new year with a clear roadmap so you can hit the ground running instead of playing catch-up.
- Secure the operational, legal, and compliance runway you need to launch with confidence.
- Avoid the post-holiday rush.
Circle back later? That’s how you end up launching later than you would like.
Lean on ETC’s Experience
At ETC, we’ve helped launch all kinds of ETFs. If the SEC will allow it, we can launch it. Our team has guided over 175 funds through the process from the first “What if we created a fund that…” conversation, to ringing the opening bell.
We know the steps, the timelines, the pitfalls, and the shortcuts. More importantly, we know how to turn a good idea into a successful launch. When you start early and partner with an experienced team that leans into customer service, the entire process feels easier, lighter, and far more strategic.
Make Circle Back Season Work for You
This is the moment when the financial industry pauses but your opportunity shouldn’t. If you want to launch in early 2026, don’t wait for January.
Circle back season? Sure.
But this year, let’s circle back with purpose.
Reach out today and claim your spot. Contact us >>
Exchange Traded Concepts, LLC (“ETC”) is an SEC Registered Investment Adviser. ETC presently offers two lines of business, the first being the provision of white-label ETF services, that include investment advisory and administrative platform services, and the second is offering its portfolio management services on a stand-alone basis to other advisers managing funds that have a need for a specialized trading sub-adviser familiar with and skilled in trading on behalf of an ETF and other investment vehicles. ETC provides the trust, board, and decades of experience to offer asset managers (hedge, SMAs, mutual) and others an efficient, cost-effective means to leverage the benefits of the ETF wrapper. ETC’s Form ADV can be found here https://adviserinfo.sec.gov/firm/summary/151197
Important Disclosures
Exchange Traded Concepts is an SEC Registered Investment Adviser. The Firm's Form ADV is publicly available and can be found here: https://www.adviserinfo.sec.gov/Firm/151197. ETC may be subject to various conflicts of interest in the provision of its services. Potential conflicts of interest shall be identified in the Firm's Form ADV. The Exchange Traded Funds are referred to as "Funds" for purposes of this document. ETC transacts business in the United States and other jurisdictions where it is properly registered or excluded or exempted from registration requirements. This document does not constitute an offer of services in jurisdictions where ETC does not have the necessary licenses.
No representation is made that any Fund's investment process, objectives, goals or risk management techniques will or are likely to be achieved or be successful or that any Fund or any underlying investment will make any profit or will not sustain losses. The risks of investing in a Fund will not be negated by ETC's Fund services, and no assurance is given that a Fund will not be exposed to risks of significant trading losses.
The information provided herein does not constitute tax, legal or accounting advice. ETC does not provide legal, financial, accounting or tax advice. Clients and prospective Clients, as well as investors and prospective investors in a Fund ("Investors") are advised to seek the counsel of their own legal, financial and tax advisors for all matters relating to the services and structures contemplated herein. Each Investor (either alone or with its professional advisors) is solely responsible for its own due diligence, risk assessment and tolerance, investment objectives, any decision to invest in a Fund, and for monitoring its investment for purposes of determining whether it wishes to remain invested in such product and whether such product continues to be appropriate for its circumstances and requirements.
The information provided herein: (a) is provided as of the date indicated, (b) is in summary only and is not complete, and (c) is subject to change at any time without notice. Certain information provided by ETC is based on third-party sources and, although generally believed to be reliable, has not been independently verified. ETC is not responsible for errors or omissions from these sources. No representation is made with respect to the accuracy, completeness, or timeliness of such information, and ETC assumes no obligation to update or otherwise revise such information. In no event will ETC be liable to any party for any direct, indirect, incidental, exemplary, compensatory, punitive, special or consequential damages, costs, expenses, legal fees or losses (including, without limitation, lost income or lost profits and opportunity costs) in connection with the use of the information contained herein, even if advised of the possibility of such damages. ETC and its respective employees and its affiliates hereby exclude, to the extent permitted by applicable law, all liability in connection with the use of the information herein.
Interests in Funds will not be insured by the FDIC, the SIPC or any other organization, will not be deposits of any bank, and are not guaranteed by any bank.